the tradwife rebrand is a recession indicator
They can't harm you if they can't find you! Use code manifestelle and get 60% off annual plans: https://incogni.com/manifestelle Thanks to Incogni for sponsoring this video. Nobody wants to be a tradwife anymore… in this economy. Nara Smith says she was never a tradwife. Ballerina Farm is leaning into the businesswoman-farmer image. The biggest faces of the tradwife aesthetic are quietly rebranding, and I think it's a recession indicator. In this episode, I break down how recessions are actually called (and why we usually find out a year late), what the numbers say about the economy right now, why it feels like a "vibecession," and what my own data on YouTube, Google Trends and TikTok shows about tradwife vs. homemaker content. Then I propose a new index alongside the lipstick and hemline indexes: the Tradwife Rebrand Index. #tradwife #recession #vibecession #narasmith #ballerinafarm #homemaker #economy
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