The Cloud is a Scam

The Cloud was supposed to be cheaper. It wasn’t. Today we look at the Great Cloud Exit. As egress fees skyrocket and "sovereignty" becomes a $600 billion trap, developers are realizing that "Serverless" just means "someone else’s expensive computer." In this report: The $400M Lesson: How Ahrefs dodged the hyperscale tax. The Egress Trap: Why moving data is a hostage situation. GPU Hunger Games: The $600bn capital expenditure bubble of 2026. Basecamp's Farewell: Why 37signals is leaving AWS S3 after a decade. Bare Metal: Returning to the basement for 10x savings. Resources Case Study: How Ahrefs saved $400M in 3 years — https://tech.ahrefs.com/how-ahrefs-saved-us-400m-in-3-years-by-not-going-to-the-cloud-89393645a46d Market Data: Hyperscaler CapEx hits $600B in 2026 — https://introl.com/hyperscaler-capex-hits-600b-in-2026-the-ai-infrastructure-boom-unpacked/ The Exit: Basecamp & HEY say farewell to AWS S3 — https://www.linkedin.com/posts/david-heinemeier-hansson_after-over-a-decade-on-aws-s3-its-finally-activity-7208112521199321089-qT9U/ #tech #programming #cloud #aws #softwareengineering #baremetal #ahrefs #basecamp