Working in Theatre: Marketing Manager

"I do math every day," says Center Theatre Group Senior Marketing Manager Garrett Collins in explaining why a love of data and numbers is a prerequisite for his job, which includes forecasting ticket sales and keeping track of spending on marketing campaigns and advertising. But he's a people person, too, and teamwork—collaborating with everyone from the box office to fundraisers—is key to getting the job done. Collins talks about how an internship at LA Opera led to his big break and why making friends can be a crucial aspect of advancing your career in the arts.