Factors Affecting Customer Behavior VLOG #1

Citation Reference According to iResearch Services, Customer behavior can be broadly classified as the decisions and actions that influence the purchasing behavior of a consumer. What drives consumers to choose a particular product with respect to others is a question which is often analyzed and studied by marketers. Most of the selection process involved in purchasing is based on emotions and reasoning. According to Carrasco (2018), You know your clients are people. Even if you sell to a company, you’ll be dealing with humans to do it. You know that everyone has their interests, their tastes, their own way of being and a personal history that conditions them. It happens to all of us. Customer behavior refers to the selection, acquisition and consumption of goods and services to meet their needs. There are different processes involved in consumer behavior. Initially, the consumer tries to find what products you would like to consume, then select only those products that promise greater utility. (Unknown, 2018) Social Factor https://www.managementstudyguide.com/social-factors-affecting-consumer-behaviour.htm?fbclid=IwAR1MZMTt8cDOaiW-A6dzGuoHWH5-y21yBBBJB3J7KgHDEbDWe0WX-9RcrRc Environmental Factor https://www.wisdomjobs.com/e-university/consumer-behaviour-tutorial-94/external-environmental-factors-affecting-consumer-behaviour-10475.html?fbclid=IwAR1RsqA_rQmozdHS9lev0eLuYd1LI_48SI74cAS37WCA4RpYi2qx78jzQhA Personal Factor https://www.managementstudyguide.com/personal-factors-affecting-consumer-behaviour.htm?fbclid=IwAR3PFk0S1dg7LnEoBEo4zZbUk9XFs0kSt0VS5Os5A4v1qojv6ljkd9j0NL8 Psychological Factor https://www.managementstudyguide.com/psychological-factors-affecting-consumer-behaviour.htm?fbclid=IwAR2Wks0RBMYzBsGb3aehAkponoSu4LrplNVxF3Jpl5nrosUTVT1CkQBD-DI SM Aerial Link: https://www.youtube.com/watch?v=dKBKUT8qKUk