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We Don’t Dump Clients, We Dump Process (100:1 to 12:1)
Walk & Talk episode with Ant, co-founder of DeepRec, the AI research recruitment agency based in Bishop’s Stortford. We chat about cutting their CV to placement ratio from 100:1 to 12:1, why he once thought retained recruitment was a scam, and building a high-energy sales office outside London. Connect with Ant here: https://www.linkedin.com/in/anthonypierrekelly/ ------------------------- Timestamps: 00:00 – Intro: Ant, Four Years On 00:21 – The £500 Office & First Deal Celebration 01:32 – Why Roy Keane Is in the Office 03:44 – New Baby, New Business, New Town 04:45 – Why DeepRec Is in the Office Five Days a Week 06:49 – Billing Manager to Founder 08:49 – "Retained Is a Scam" to 1,300% Growth 10:42 – Bad Ratios & Data Discovery 11:37 – Loss-Making for 15 Months 14:00 – How DeepRec Was Funded 15:29 – Hiring Mistakes & Warming Up Markets 16:46 – Critical Mass: From 6 to 19 19:27 – 100:1 to 12:1: Choosing Better Clients 21:54 – We Don't Dump Clients, We Dump Process 23:58 – Losing Candidates to Seven-Figure Offers 26:20 – Expect vs Inspect: The Co-Founder Split 28:50 – 300% Growth & the Two-Year Plan 31:20 – Building an S3-Style Office Outside London 32:54 – Launching UK & Following AI Investment 33:23 – Wrap-Up ------------------------- Podcast Partners: Claim your exclusive savings from our partners with the links below: Sourcewhale - [Check Out Sourcewhale & Claim Your Exclusive Offer Here.] (https://sourcewhale.com/book-demo?utm_source=partner&utm_medium=podcast&utm_campaign=recruitment_mentors_podcast&utm_content=book_a_demo) Raise - [Check Out Raise & Claim Your Exclusive Offer Here.] (https://www.raisetech.io/rmp) Atlas - [Check Out Atlas & Claim Your Exclusive Offer Here.] (https://recruitwithatlas.com/recruitment-mentors-podcast/) ------------------------- Want more content like this? The Wednesday Debrief is our free weekly newsletter for recruiters who take their craft seriously. Join 7,000+ subscribers here: https://newsletter.recruitmentmentors.com/ ------------------------- Get in touch with me: Linkedin: https://www.linkedin.com/in/hishemazzouz/
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