Stan Store Tutorial (2026) — How to Set Up Your Stan Store and Sell Digital Products

Stan Store Setup for Digital Products — Stripe, Payments & 3 Costly Mistakes ►Get Stan Store 30 Days Free Trial: https://get.shopioso.com/StanStore Set up Stan Store correctly for digital products, coaching, and payments without making Stripe or payout decisions that can create problems later. This walkthrough shows the key setup decisions that affect how you sell, get paid, and manage your store long term. If you already operate an ecommerce business or Shopify store, Stan Store can be useful as a lightweight way to sell digital products, consultations, and other offers without building a separate storefront from scratch. In this video, I cover the complete setup, including: • Choosing and customizing your Stan Store theme • Setting up your profile, products, pricing, discounts, and payment plans • Creating digital products and coaching calls • Understanding Stan Store payment fees • Connecting Stripe correctly • Choosing the right business country and bank details • Setting your payout currency correctly • How to cancel your subscription properly • Sharing your finished store and product links Most importantly, I point out 3 mistakes you should avoid before connecting payments or committing to your setup, because some decisions are much harder to change later. If you're using Shopify or another ecommerce stack and are considering Stan Store for digital products or services, this is the setup I'd go through before sending real customers to the store. If you're running or building an online store and want tactical tips, SUBSCRIBE! 🔥 Disclaimer: Some links may be affiliate links, meaning I may earn a commission if you buy through them - totally optional, always appreciated. 🙏 00:00 Intro 00:33 How Stan Store fits into an ecommerce business 01:01 Choose your Stan Store plan 02:17 Choose and customize your Stan Store theme 03:28 Optimize your profile, bio and social links 04:42 Stan Store product types explained 05:34 Create and sell a digital product 07:01 Create product thumbnails with ChatGPT 07:38 Optimize the product banner and AI description 09:02 Pricing, discounts and payment plans 10:14 Upload your digital product and publish 11:13 Set up a coaching call product 13:46 Extra product and checkout options 14:15 Stan Store fees and payment costs explained 16:45 Connect Stripe, Mistake #1: Wrong country 17:44 Business type and bank account setup 18:15 Payout currency, Mistake #2 19:08 Cancel your subscription before deleting, Mistake #3 19:44 Final store setup and sharing your link