7 Boring SEO Tactics That Make Money (and Crush AI Search)

7 real SEO examples you can steal to improve your visibility in Google, ChatGPT and AI search. Forget complicated GEO and AEO hacks. Some of the best ways to get your business found in AI search are SEO basics that successful brands have been doing well for years. In this video, I break down seven real examples from brands including Rolex, Sephora, Nordstrom, Toyota, Zendesk, Levi's and Ahrefs, and show how you can apply each one whether you run an ecommerce store, a SaaS business or a local service company. What you'll learn: - How to build pages around the way people actually shop - Which comparison pages are worth making (and when to stop) - How statistics pages earn links and AI citations - How navigation, footers and internal links help people and AI crawlers find your best pages - Why clear product details decide whether AI recommends you - How free tools give people a reason to find and remember you - How to take control of searches about your own brand Chapters: 0:00 Intro 0:36 Build pages around how people shop 2:33 Comparison pages 4:23 Create something worth citing 6:23 Navigation, footer and internal links 8:27 Be clear about product attributes 10:12 Turn your expertise into free tools 11:25 Take control of your branded searches 12:42 Wrap-up Good SEO is good GEO. You don't need to reinvent your strategy to show up in AI search. 🔗 Free SEO and AEO tools: harpsdigital.com ☕ SEO Espresso newsletter: seoespresso.com