Why Treatment Numbers Matter: Dr. Will Kirby on Aesthetic Results

There’s a reason LaserAway is the nation’s leader in aesthetic dermatology — and it starts with data. In this special 20th Anniversary spotlight, our Chief Medical Officer, Dr. Will Kirby, shares how evidence-based medicine shapes every treatment we offer. His published research on the number of treatments required for optimal efficacy didn’t just influence our protocols — it helped set a new industry standard. But clinical excellence is only part of the story. From the artistry behind natural-looking results to the importance of continuity of care across 200+ locations, Dr. Kirby pulls back the curtain on what makes the LaserAway experience different. It’s where science meets aesthetics — and where expertise drives every decision. Watch to hear Dr. Kirby discuss his passion for patient outcomes, innovation, and the future of aesthetic medicine. #20thAnniversary #DrKirby #AestheticsFrontier #LaserAway