
Video unavailable
This video can't be played right now.
Why companies can't escape the AI spending spiral | DW News
What if the biggest AI risk isn't that it replaces workers, but that it traps companies in an endless cycle of spending? Businesses around the world are investing trillions in AI, yet many are still struggling to see meaningful returns. According to information systems professor Martin Mocker, too many companies are treating AI as a technology upgrade rather than a fundamental business transformation. As costs rise and executives fear being left behind, firms may be locked into an AI arms race where spending becomes unavoidable, but profits never arrive. So is AI the next great business revolution, or the start of a costly corporate doom loop? #dwcurrentaffairs For more news go to: http://www.dw.com/en/ Follow DW on social media: ►Instagram: https://www.instagram.com/dwnews ►TikTok: https://www.tiktok.com/@dwnews ►Facebook: https://www.facebook.com/deutschewellenews/ ►Twitter: https://twitter.com/dwnews ►Reddit: https://www.reddit.com/user/DWNews/ Für Videos in deutscher Sprache besuchen Sie: https://www.youtube.com/dwdeutsch Subscribe: https://www.youtube.com/user/deutschewelleenglish?sub_confirmation=1
Suggested videos

Have investors put their money into Nvidia the company, or into Jensen Huang the man? | DW News
DW News · 10:38

Migrant caravan crosses Mexico, hoping for a change in US border policy | DW News
DW News · 8:20

Jensen Huang resigns as Nvidia CEO | DW News
DW News · 5:12

Mercedes halts investments in Germany, says may shut down factories | DW News
DW News · 12:20

Salvadoran strike: Is Haiti finally getting the help it desperately needs? | DW News
DW News · 9:54

Nearly 500,000 Russians dead: How long can Putin keep fighting? | DW News
DW News · 8:34

How Democrats handed Trump a win on Pete Hegseth's impeachment | DW News
DW News · 12:07

Trump says he cannot forgive his enemies -- even to enter heaven | DW News
DW News · 3:20