I Built a Marketing Campaign for a 500M Stream Song
🎶🎯 Everything we offer for artists and labels: https://www.intellijend.com/yt Tools, services, and resources to help you create content, promote your music, and spend less time figuring everything out yourself. ======================================= In this video, I take a viral song and show you exactly how we’d approach promoting it as if it were our own campaign. More importantly, this strategy and process is the same one we use to promote songs from artists who are just getting started. Here’s what we’ll cover: - How to identify the core message and emotions of a song - How to find different angles to reach a cold audience - How many creatives and song sections to test - How to create the ads - How we structure and set up the campaign 00:00 | The Campaign 01:16 | Building the Strategy 08:04 | Creating the Ads 18:01 | Setting Up the Campaign 26:12 | Final Strategy 27:01 | Final Thoughts
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