MM171 - New and Improved Tide | MM Book Study Pt. 29

Just because something is new, does that truly make it better? We need to understand when a change is actually needed and when we are just trying to make “New and Improved” Tide. If you like the show, please check out our Official Morning Mindset Merchandise! Episode Transcription [INTRO] ♫ Trenches by Pop Evil ♫ *Alex* Welcome to Morning Mindset. A daily dose of practical wit and wisdom with a professional educator & trainer, Amazon best selling author, United States Marine, Television, and Radio host, Paul G. Markel. Each episode will focus on positive and productive ways to strengthen your mindset and help you improve your relationships, career goals, and overall well-being. Please welcome your host; Paul G. Markel. *Professor Paul* Hello, welcome back. We are coming towards the end of the Morning Mindset book study that we've been doing for almost 30 days. Now. I think this one is recording my show notes. This is number 29. That's right, and we're going to talk today about "New and Improved Tide". You guys are out there, you are like "The laundry detergent?" - Yes, the laundry detergent. Now, we're not specifically going to talk about "New and Improved" tied as a particular product. But as a concept, and the reason that I use it is because, in my lifetime, that's probably one of the first-ever "New and Improved" products that I ever took notice of. - You know, watching television commercials when I used to watch Laverne & Shirley and Happy Days, sitcoms and so forth back in the 70's and they would take a break and there would be a commercial for "New and Improved Tide; Now with Stain Fighter". Now with this, now with whatever and of course it's a marketing tool. - You know Tide dishwasher or laundry detergent, had been around for a long time and you know, back then in the 70's many of your moms and grandmas use it all the time. But they had competition, you know, you had all the temperature and whatever. So how does tied get people excited about buying their product again, or come back and buy their product since they went and where, you know using something else while they make it "New and Improved". - Now you might be thinking "But is it really 'New and Improved' or did they just come up with a new package in a new label?" Now there's a certain segment of our population, and maybe you're part of that segment, that will jump on anything that is new. It doesn't matter what your field of endeavor is, or area of endeavor. - You know whether you like skiing or snowboarding, or if you like guns or hunting or cars or motorcycles or are you name it. Whatever your favorite thing is, you know, whatever you spend your disposable income on it in that area. Eventually. Someone's going to come up with a "New and Improved" right? - This is "New and Improved" that's "New and Improved" a version 2.0., that's the new cool thing. You know, it used to be just for computer software. That's why we used to talk about, you know, 2.0-3.0-3.5 whatever. You know, that that's it, and you know, it's funny to me. I just realize it that most Millennials probably don't know or realize that before the internet and before home computers. - Before everyone was using software in their home computers, a version 2.0 or 3.0 or whatever like a point you remember when Windows 3.1 guys remember that you probably don't know that that really wasn't a thing in American culture until we started using home computers and software. That's when we started out with the "Version whatever". - 2.0-3.5 whatever became popular, but now sometimes they are really, truly, genuinely better. Like for instance Windows 3.1, I remember using Windows 3.1, and then I remember when Windows 95 came out and all of my geek computer friends were super excited about it, and I wasn't and I didn't know why I should be and I asked him. - I'm like "Wow, why are you so excited about Windows 95?" and he was like "Oh you don't understand man. This is this operating system is going to be so much better than Windows 3.1." I was like, "Okay, help me understand" and then my friend explained to me the benefits and the fact that you could have more than one window open at a time, and you could do this, you could do that, and I was like, "Oh, Okay, so it is an actual genuine Improvement." - Recently, I was talking to a friend of mine and we were talking about a new product. That is a version 2.0, right? A new version and I said to him like "Why is it 2.0 better than the first one?" and he said, "You know, I really don't know." He said I don't even know if it is he said but that they're trying to get people excited about the product again, so they came out with a version 2.0. When it comes to your productivity, when it comes to you as an individual, whether you're a worker or what have you need to ask yourself when you encounter these quote-unquote "New and...