MARKETING CONNECTED | In Conversation with Eugene Lee: How tech is powering a global tea brand

In the latest episode of MARKETING-INTERACTIVE’s Marketing Connected podcast series, "In Conversation", Eugene Lee, VP and CMO APAC at Chagee, shares his journey from rising through the ranks at McDonald’s to leading marketing for a fast-growing Chinese tea brand. He dives into how Chagee uses cutting-edge technology, from cloud-connected tea machines to automated stores, to scale globally while keeping human interaction at the heart of the brand. Connect with us on: X: https://x.com/ Facebook: https://www.facebook.com/marketingmagazine.group/ LinkedIn: https://www.linkedin.com/company/marketing-magazine-group/ Instagram: https://www.instagram.com/marketinginteractive_asia/ Telegram: https://t.me/marketinginteractive_sea