
Video unavailable
This video can't be played right now.
Tiankai Feng on why your AI strategy is failing (and what to do about it)
Tiankai Feng wrote Humanizing AI Strategy because almost no one else is talking about the human behaviors that determine whether AI implementations succeed or fail. Everyone's focused on architecture and capabilities while ignoring the organizational dysfunction that sinks these projects. We covered his five Cs framework and how it applies differently to AI than data strategy, why competence now means wise delegation rather than just adoption, and what happens when AI only learns from AI-generated output. He also explained why data analysts might end up doing more backend infrastructure work than they expect, and what human habit he'd delete from the codebase if he could. Full writeup and insights here: https://www.martechtherapy.com/why-ai-strategy-fails-for-the-same-reason-data-strategy-did We're giving away five copies of the book. React to the LinkedIn post to enter: https://www.linkedin.com/posts/matthewniederberger_i-am-giving-away-5-signed-copies-of-tiankais-activity-7406282914079981569-o6-9?utm_source=share&utm_medium=member_desktop&rcm=ACoAAACEYHcBK5DlgsJ_gicIWSce8EBSwO4medQ #AI #AIStrategy #DataStrategy #Martech #OrganizationalChange #CustomerDataPlatform #DataAnalytics
Suggested videos

Martech acquisitions in 2026: who is buying what (one in seven tools changed hands)
Martech Therapy · 2:31

Community, code, and caution: Guido Jansen on building with Spryker and AI
Martech Therapy · 39:59

Are CDPs the missing link to AI-driven marketing? A look at Tealium's Future of Customer Data report
Martech Therapy · 10:22

Your Martech Stack Is Not the Strategy
CMO Therapy · 33:18

"I think the age of being an expert in one package is going away" a chat with Hightouch's Adam Greco
Martech Therapy · 46:41

Measurecamp Amsterdam: The (un)conference that brought it all back
Martech Therapy · 7:19

What does Customer 360 get right (and wrong) about Data, AI, and Trust?
Martech Therapy · 12:43

The Outcome Economy is here – Is your Martech stack ready?
Martech Therapy · 10:37